Archive starting 19 Oct 2017

 
MyGermanShepherd.Org Periodical email template

19 Oct 2017 MYGERMANSHEPHERD.ORG said goodbye to the MYGERMANSHEPHERD PERIODICAL in the form of a free curriculum of progressively more advanced content that has served our subscribers so well for many years.

three-choices emailsWe now send out a simple email with three link choices of general content that is the same for everyone regardless of state of knowledge.

So now here we maintain an archive for you. Including very interesting data on free subscriber interest. :roll: Check out where we start split-testing! That speaks for itself.

YYMMDD: Open rate - Click rate

171019: 24.0% - 6.9%

171021: 20.4% - 5.0% (testing sending frequency...)

171023: 19.3% - 3.5%

171025: 19.0% - 4.0%

171027: 18.7% - 2.5%

171029: 19.3% - 2.9%

171031: 27.6% - 13.8%

171102: 21.3% - 3.8%

171104: 20.7% - 3.5%

171106: 20.8% - 2.5%

171108: 19.3% - 3.0%

171110: 20.5% - 5.4%

171112: 18.9% - 2.8%

From now testing open and click rates... Because I always felt that there was a marked difference in INTEREST between those who subscribed before end of 2013 vs those who subscribed from beginning of 2014, when we had our first attempt at a facebook page and saw people coming from fakebook...

YYMMDD: Open rate - Click rate (subscribed before 2014) <> Open rate - Click rate (subscribed from 2014)

171114: 27.4% - 2.9% <> 17.8% - 2.8%

171116: 28.5% - 7.5% <> 16.6% - 3.0%

171118: 32.6% - 16.7% <> 22.7% - 10.3%

171120: 23.5% - 2.5% <> 15.8% - 1.5%

171122:

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